How can visual design raise awareness of toxic masculinity
Through my research, I've looked at Making Sense of Men's Magazines by Peter Jackson, Nick Stevenson & Kate Brooks, White Guys: Studies in Post Modern domination & difference by Fred Pfiel, Chinese Masculinities in a Globalizing World by Kam Luoie and Chinese Masculinity: Theorizing Wen and Wu by Kam Louie and Louise Edwards. The two latter offer a look into Chinese masculinity, I wanted to make it aware the lack of study on Asian masculinity, if there is it's lumped into 'Asia' which itself is half the worlds population, so honing in on Chinese masculinity my research takes a break from the Western test subjects and perspectives. I will focus on how toxic masculinity effects all cultures, making note as I speak from a Western perspective, the majority will be on Western masculinity however a section will delve into the Chinese masculinity complex modelled on Wen-Wu.
For my practical outcome I plan to create a hand drawn animation, taking viewers on a journey through toxic masculinity. Imagery of King's Wen and Wu of the Zhou Dynasty in China are the embodiment of masculinity in Chinese culture, while men with large muscles and body hair for example are that of the West. For my outcome I plan to combine these elements into one monstrous figure that eventually cannot support itself, it's body becoming like that of a monster, parts rejecting others as the fusion of different cultures masculinity clashes until the body decomposes, the animation will loop highlighting the cycle of this toxicity is never ending if the course is not altered.
For my practical outcome I plan to create a hand drawn animation, taking viewers on a journey through toxic masculinity. Imagery of King's Wen and Wu of the Zhou Dynasty in China are the embodiment of masculinity in Chinese culture, while men with large muscles and body hair for example are that of the West. For my outcome I plan to combine these elements into one monstrous figure that eventually cannot support itself, it's body becoming like that of a monster, parts rejecting others as the fusion of different cultures masculinity clashes until the body decomposes, the animation will loop highlighting the cycle of this toxicity is never ending if the course is not altered.
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