I'm thinking for my final outcome to focus on 'uber-masculine' packaging design, seeing products targeted at different genders reinforce stereotypes, through costing, use of colour and imagery. For example I found a lot of products aimed at men used darker colours, especially black. Women; more pastel tones, especially pink.
Some examples of male beauty products (as if we have different skin / teeth or hair?)
I want to design something 'uber-masculine' so as to mock this trend of lowering the price and just sticking a black label saying for men on products, something that oozes with testosterone.
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